Our solutions
Ideation & concept screening
Our goal is to help you get answers FAST. That’s why we created a versatile, easy to use tool-set that allows you to customize your innovation process. Use any combination of our tools to get the results you need, when you need them.
Idea generation
It’s one giant brainstorming session, without the boondoggling. When you need lots of new ideas – from products, to names, claims, taglines, marketing verbiage, problems consumers have in your category, and more.
Idea filtering
You have the ideas, but can’t narrow them down. When you have large sets of ideas and you’d like to see what filters to the top or falls to the bottom.
Concept screening & testing
What’s best, what’s worst, and by how much? When you need to test/screen ideas fast, and identify drivers of preference and rejection.
Concept optimization
Almost there, but it could be better. When you need to improve even the best idea before taking it further in development.
Emotional driver analysis
And how does that make you feel…? Understand how your concepts are connecting with people on an emotional level to avoid unintentionally evoking the wrong emotions.
Research benefits
Blazing speed
Whether it’s finding new ideas, filtering large lists of ideas, or getting you from concepts to conclusions fast, Intengo will provide clarity on where to invest your resources in a matter of days!
Clear differentiation
Eliminate inflated self-perception and overstated purchase intent that can distract from great ideas and better concepts.
High accuracy
When screening concepts, our highly accurate rank order will identify winners and losers for clear direction on your go-to-market strategy.
Wilder concepts
Find new out-of-the-box ideas, with the ability to screen a larger number of concepts (including wilder, sleeper ideas) – and uncover new concepts with greater success potential.
Rich feedback
Get valuable input to improve your product and marketing ideas early in development.